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Wednesday, 11 March 2015

How to reach 3000 facebook likes

My facebook page has been established for around two years and my likes have steadily grown throughout this time. In January, my goalposts changed and I made the decision to try and make a living from blogging. This prompted me to become more focused in my goals and my first target was to grow my facebook likes until I reached the magic 3000.



On 1st January 2015, the North East Family Fun facebook page had around 1400 likers. In just two months I have more than doubled this (without spending any money). Here's how:-

Are you are easy to follow?


  • Make sure there is a clickable link to your facebook page on your email signature email along with an invitation to 'like'. I send between 10-50 emails per day and this ensures my facebook page is being exposed to as many people as possible. Make sure you have this set up on all devices including your phone.


My email signature


  • If you blog, make sure there is a clickable link to your facebook page at the bottom of every post

  • Ensure there is a clickable link to your facebook page from your google+ profile
My Google+ profile




  • Check your blog/website has easy to find social media buttons on your homepage


Post something unique that will grab attention

My top tip would be to not write about what everyone else is - try and make your posts unique and stand out - make people want to read them. I can tell from my website stats that everyone loves reading my Center Parcs posts. I shared this old post with a catchy introduction to draw people in and along with a beautiful picture. The reach was over 3000. Not bad for an old blog post that is over a year old. If I had simply posted a link, I can guarantee this would not have happened.



Write shareable posts

As well as posting unique content, make sure it is shareable. This means no links in comments (how could people share this). The key to creating shareable content is to take GOOD photographs and include information that people will want to tell their friends. An example of this is when I posted a picture of children's meals at The Botanist. Lots of people were posting photographs from The Botanist at the time but these mostly featured their signature hanging kebabs, the fabulous tree in the centre of the bar or the glittering domed roof. I hadn't noticed any photographs of children's meals and they were definitely something people would be interested in. I decided to share this photo and the results were staggering|! I think I gained around 700 new facebook followers from this post alone. It does pay to jump onto the latest craze but only as long as you take a unique point of view.



Act like a person

There is nothing worse than a facebook page that just link drops and isn't engaged in their audience. I know it's cliche but ASK QUESTIONS, make sure they're relevant and ensure you reply/engage to your audience. This all increases the chance of your page appearing in somebody else's timeline. Also admit your mistakes and own up to anything that shows you are human - people are more likely to buy from/engage with real people.



Tailor content to facebook

This may be personal preference but I am really not a fan of linked facebook and twitter accounts. I find it boring and just skip past these posts without reading. I don't find this way of posting to be at all engaging. My tip would be to unlink your accounts and post differently on different accounts. Twitter limits you to 140 characters for a reason - here you need to be short and snappy! Facebook lends itself to longer posts, links and photographs. Yes you can post the same content but just word it differently and make it unique to each platform.

Invite people to like your page

From a laptop if you click the people who like your post where it says '..........and 29 others'. This will bring up a list of people who have liked the post. If they don't already 'like' your page, there is a button to invite them. One click and it's done. Do this every few days and watch your likes grow.


Make the most of your network

If you are writing about another business or person - make sure you tag them! This increases your chances of a share or of being noticed. 

I am also a part of a few business and blogging networks. If somebody posts something I know is relevant to my readers, I will post to my page. I don't do this too often as I want my page to mostly be full of my own content however if chosen carefully, fantastic posts from other people will hopefully increase engagement and usually the person whose post you have shared will repay the favour and reciprocate a share to their page in the future.



Schedule posts

You can't be on facebook 24/7 however I think if you are out of mind you are out of sight. I usually try and schedule posts three days in advance (leaving spaces for new posts). I tend to schedule posts for 7am, 12noon, 2:20pm and 8:30pm. These times seem to work well for me.

Comment as your page

Comment on posts from brands/businesses you want to get the attention of or who may have the same target audience as you as your page rather than your personal profile. Hopefully a few curious people will click through and discover more.

Join Like Ladders

This is probably an obvious one to end with - join like ladders! I always choose ladders from the North East (eg Inspire network) as there is no point in having likers if they aren't going to engage with your page.


I hope you have found some of our tips useful. I'm no expert, these are just little things I have picked up that have allowed my page to grow. Please ask any questions in comments and I'll do my best to answer.

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57 comments

  1. I've just set up my Facebook page and am definitely still learning! How do you comment from your page? Everything I do seems to come from me rather than New Girl in Toon!

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    1. You will get there in no time - from a laptop as you are about to comment there is a little flag in the bottom corner of the post you are commenting on. Click it and you can select to comment as you or your page x

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  2. Thanks. Some good points for me to think about.
    www.facebook.com/safrolistics

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    1. I love the pics of your gorgeous jewellery on your page :D

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  3. This is a brilliant post. I've never used Facebook for my blog but I've just set a page up, I'll be using this guide to help me grow!

    Katioe xoxo

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    1. Oh let me know the page so I can follow - some people aren't fans of facebook but I've found it to be a fab place to interact x

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  4. Some brilliant tips there Samantha and you know, I always forget to invite people to like the page who've liked posts, I've just invited the last weeks worth, I'm heading towards 4000 now but it's taken a lot of hard work to get there and it still irks me that only a tiny percentage see my posts so I am always working on trying to create more engagement. Be careful with the like ladders though, Facebook does not like people doing like ladders, there was a huge thing about them last year and lots of people having FB pages shut down without warning.

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    1. Thanks Mandy - so your next target is 5000 likes I'm guessing? I'm focusing on twitter from next week. Oh I think I'll be ok with like ladders as I only really di it on inspire or Northumberland mumpreneurs and I think they are actual genuine likes from here. It is scary that fb can just close people down though!

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  5. Thanks for this I'm working on my facebook now and there are some things here in going to try

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    1. Love your fb page Karen - always love your questions :D

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  6. Some great advice there, thanks for sharing! I'm new to having a Facebook page for a blog so will definitely be following this advice.

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  7. Thanks this is just so helpful! Of course getting to anything like that number feels like a fairly impossible task from my 60 odd likes but anything to boost it up is great! Oh also thank you Chloe (and Samantha for answering) I'd been trying to work out how to do that too!

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    1. You will get there - we were all at 60 once xx

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  8. Some great tips there. Best of luck with building your facebook likes! xxx

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  9. Great post, and really useful for me as I have just created a facebook page for my blog and to be honest I am at a bit of a loss with it.
    Will be putting all of your advice into practice to thank you for sharing it.

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  10. Um...sorry to be a thickie....but what is Like Ladders?! Other than that, I love this! #brilliantblogposts

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    1. It is where a group will ask everyone to add their fb page to a thread and like a few pages on the thread :-) x

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  11. I really struggle with Facebook, I can build my other social network engagement but I really struggle with Facebook (barely at 170 likes since it started in November and a huge chunk is from a recent ladder on a dad bloggers page).

    I've tried some of your suggestions in the past (and have added the links to my emails today, thanks) but the growth is still so slow. I'm impressed with your recent growth! (not to come to your page and comment as mine lol).

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    1. LOL! It is trial and error I guess - I hope you find something that works for you xx

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  12. Thanks for putting thins post together :) Like you I have taken the plunge to make blogging my job and social media is so important.
    #brilliantblogposts
    ps. I am sharing this on my pinterest board Social Media for bloggers

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    1. Thanks Joanne - I will check the board out as bet there's lots of good advice on there xx

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  13. Brilliant list, very well explained and full of excellent information. Congratulations on reaching your goal too :)

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  14. I haven't got a facebook page because I've heard a lot of people say it doesn't drive traffic to your blog.. but I expect they haven't read these tips! Great advice, I'm definitely going to set one up now xx

    HOW I WEAR | A Manchester Style & Beauty Blog

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    1. Thanks Nisha - I think every little helps and facebook definitely works for me xx

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  15. Oh fab tips, I didn't know that you could invite people who like your posts to like your page...off to try that now! #brilliantblogposts

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    1. Thanks Laura - I hope you get a few more likes :-)

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  16. Some great tips, I hadn't even thought about putting clickable links in my email signature but have done now! Thanks for the info x

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  17. Some really good practical tips - thanks for sharing. I've never really got to grips with promoting my Facebook page but there's some easy stuff here I can definitely take away and try.

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  18. Very useful thanks - I've just done a few of these tips now :)

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  19. Fantastic post. I have been trying for months to get my likes up and not getting anywhere far. Will use These great tips and hopefully make some progress!

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  20. Thanks so much for sharing this! My FB page is still a baby, hoping it grows over time :) Mim @ www.mamamim.com #TheList

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  21. This was incredibly helpful! I have had Facebook for years and have never made any gains with my page, although I try to comment on it I haven't really used any of the tips you mentioned! Time to fix that I think!

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  22. Some great tips here. I will sort out an email signature today. What is a like ladder? My facebook page is not very active and would definitely benefit from a boost! #thelist

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    1. In some groups they will have a day where everyone lists their facebook page on a comment thread and then people go and like ones they are interested in x

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  23. Thanks you so much for your tips. I have already put some of them into action!

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  24. Some great tips huni. You have done really well. Thanks for linking up to #TheList x

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    1. Thanks Aby - you are a huge inspiration :D x

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  25. Some great tips. Facebook is definitely an area that I could do a lot better so I'm going to try a few of these.

    Thanks for sharing

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  26. Great advice here. Just one question.. 10-50 emails per day ?? Is that to different people or to the same groups of people. Seems like such a big number.

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  27. Really great list of tips #TheList

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  28. Hi Sam - once again, I just want to say how much I love this post. Thank you very much for writing it! Just one qu though - do you still get the option to Invite People who like your post to like your page? I just get a list of people who like the post but don't get the option to Invite them to like my page. I've done some research and people seem to think FB randomly disable this option - is it working for you?! Thanks a lot! Jo

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    1. Hi Jo - thank you :D

      I've just had a quick try and it still works for me - a bit annoying that fb randomly disable it!

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  29. Some great ideas. I didn't know about the invite bit for likers, so will try that.

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  30. These are fantastic tips - thank you so much! Looking forward to using see of them :)

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  31. Absolutely fabulous! So helpful-thank you so much xx

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  32. Great tips! I have always found facebook to be the hardest social media platform gain interest from as a blogger, so this is extremely helpful!
    Thank you!

    Kitty | clothesandstuff.co.uk

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  33. Some brilliant tips in this post, thanks for sharing! I have had my facebook page for about a year but to be quite honest, I had forgotten about it and wondered why it wasn't growing! Definitely going to be adding links to my email signature, as well as adding a mini commentary to blog posts I've linked.

    Kirstie | Behind The Scent (formerly Kimamely Beauty)

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  34. Wow there was a lot of comments on this! Great post. I've been meaning to do a email signature for ages but can't figure it out! Must do it!

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I always love reading your thoughts and comments - Sam x

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