About & Work With Me

If you'd like to discuss working together, please email Sam@northeastfamilyfun.co.uk.  My Media Kit and rate card is available upon request.  I am always happy to answer any questions. You can view my privacy policy here.

About Us 

We're a family of 5 based in Northumberland, UK. There's myself (Sam) and my husband Steve. We're both in our mid-30s. We enjoy good food, trying new things, the great outdoors and quality time together. Steve also writes his own men's lifestyle blog over at BigStevieCool.co.uk and we're happy to collaborate on joint campaigns.

We have three children - Harry (12) who loves science, movies and learning, Heidi (9) who is our daredevil and enjoys outdoor challenges and activities and Jack (7) who loves good food and telling stories. I also regularly feature my 2-year-old nephew Evan and my brother Mark. 

My Audience and USP

North East Family Fun receives 35k - 70k unique monthly views (peaking around Easter and in October and November). My audience is 80% female, typically aged 25-44 years old with a family of their own. Interests include UK family days out, worldwide travel & holidays, camping, local (North East) content plus issues facing modern parents and family lifestyles. 99% of my audience is based in the UK with around 50% living in North East England.

I believe that my USP is that my audience is made up of real people rather than other bloggers and if you check out my Social Media pages, you will see that I regularly engage with normal parents just like me and that there is a real community feel around my blog/pages which has been developed through building trust over time. It is also very important to me that I write a lot of non-sponsored content alongside sponsored content and I'm always transparent about disclosure. I only work with brands which fit in with the values of my blog/will be of interest to my readers and I'm super strict about this.

North East Family Fun's total monthly Social Media reach = 978,000

A few of the lovely messages I've received from my readers who have booked somewhere on my recommendation.......

Instagram Statistics (taken from Hypeauditor) 

Authenticity is super important to me and something I would never compromise on. Over the past few years, I've grown a small but engaged community on Instagram (www.instagram.com/northeastfamilyfun) : 

UK & Worldwide Travel Content

North East Family Fun is an established and award-winning family travel & lifestyle blog. We were ranked as the #1 UK Family Travel Blog (based on page views and reach) by Tots 100 in 2017 and have been listed in Vuelio's Top 10 Family Travel Blogs for the past three years. Our blog has taken us all over the world from shooting professional commercials in Florida and creating vlogs in Amsterdam to featuring glamping sites in Scotland and working with various tourist boards across a range of campaigns. Recent collaborations have included Visit Genoa, Eurocamp and Puy du Fou in France.

A reader's prime reason to visit my blog or Social Media is to discover new places to visit around the North East, UK, Europe and the world. Posts from a recent UK trip reached 87k people across Social Media, with 3k people reading the associated blog post and 4.2k people watching video content from the trip. 

Family Lifestyle Content 

Over the years, my readers have got to know our family and as we always provide honest reviews, we're a source they can trust. Our family lifestyle content fits around issues parenting tweens and school-aged children and is always published in a relatable and honest fashion. Recent campaigns have included discussing the transition to Secondary School with a stationery brand, promoting the importance of healthy eating for the whole family with a home-appliance brand and testing family gardening products with a monthly subscription box. 

Regional (North East England) Content 

North East Family Fun is often described as the 'go-to' place for North East families and visitors to discover events, days out and places to visit in our region. I spend a lot of time creating non-sponsored content featuring honest reviews of local days out and this forms the very core of my blog.

My reviews are always honest, informative and feature high-resolution photography. North East Family Fun is read by over 35k people every month and at least 50% of those views are from people living in North East England. My North East Family Fun Facebook page reaches over 60k local families every month and I also run a dedicated North East Days Out Facebook group with an engaged membership of over 2k people.  The group is a thriving community and focuses on peer-to-peer recommendations and days out reviews. One piece of local content can generally expect to reach over 10k+ people across my blog and Social Media. 

Brand Collaborations | Terms and Conditions 
  • Sponsored blog posts will be labelled as 'this is a collaborative post' and all links will be set to no-follow unless otherwise agreed. 
  • Facebook posts will use branded content, Twitter and Instagram posts will use #Ad
  • I will always try my best to gain the best reach and engagement possible. My blog is my pride and joy. However, reach is not guaranteed. 
  • Basic reporting is available, please let me know in advance if you'd like in-depth analysis/reports 
Please email Sam@NorthEastFamilyFun.co.uk if you'd like to discuss working together or would like a copy of my Media Kit and rate card. 


No comments

Post a Comment

I always love reading your thoughts and comments - Sam x

© North East Family Fun | All rights reserved.
Blogger Template Designed by pipdig